Ecocho.com is a new eco friendly search engine which plants five trees for every 1000 searches made on its website. Ecocho uses Yahoo’s search technology to power searches made on their site and the resulting trees are purchased from advertising revenue generated on the site. Searches lead to trees being planted which results in slowing climate change. A big thanks to Yahoo for contributing the search technology to get ecocho.com running.
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on Nov 3rd, 2008 at 12:51 pm
Wow, that’s a great little idea. Props to yahoo for contributing the tech, makes me almost want to use their search! I think a lot of green blogs and websites could stand to do a bit of this.